posted on
November 22, 2009 at 02:20AM
In response to
SHC-StevenK's post from
November 20 2009 09:06AM
SHC-StevenK said…
Do we do anything to promote this? Working at the corporate office I feel like I am aware of a lot of the green activities that Sears is involved in but I don't feel like we publize it like other companies do.
Consumers make buying decisions based on how responsible companies are and if Sears is an industry leader that can only help to build our reputation.
You know, if we had commercials advertising this simple fact that we are THE retailer with the green solution for appliances, it would drive people to our store so fast they wouldn't be persuaded by the gimmicks the competitors have.
Simple commercial, widespread effects.