So I don't wear jewelry, closest thing I have to jewelry is my watch (which is really old and needs to be updated - "What do you mean calculator watches aren't IN?")
I know nothing about jewelry (expect that women love it) and never thought I had to worry about learning anything about jewelry until I was ready to make the leap (which at this rate of unsuccessful dates and setups, will be a long time away, but that an entirely different blog.)
Why do I need to worry about it now?
After working in retail for the last decade, I've work for various companies that have specialized in everything from toys, bathroom hardware, bed sheets, and apparel: basically gadgets to widgets. As one of the newest members to the Sears Holding family, I have a great opportunity in the Fine Jewelry dept, concentrating on selling jewelry online and this is my first pass at jewelry. I'll admit it was a little intimidating, with all of these shiny and sparkly things and words like carat, cut, clarity, and color.
In the office, I'm surrounded by women, not overly surprisingly since this is Jewelry.
So being around all these women, I get a first hand look of what women like and feel about jewelry and not just the jewelry we sell, but jewelry as a whole. Our Fine Jewelry Staff ranges in age, ethnicities, and style. Each member of the team has a huge personal jewelry collection and some of it is not from Sears (Gasp!) Everyday I get to hear what they personally like and what our Sears/Kmart customer likes. It's been an interesting learning experience and a huge bonus for my personal life.
As a single guy, knowledge of jewelry is a good way to impress women. Women love to accessorize and spend a lot time doing so. So men, you should compliment her on those earrings, necklace, or ring that she is wearing. It'll give her a sense that you are attentive and notice everything about her, so you'll be off to a good start (and the same goes for shoes!!!)
So Gentlemen, let me by your guide to the ever intimidating, confusing, and women centric worlds of jewelry.
Ladies, let me be your insider to the latest trends, styles, and newness and I welcome you to share with me your experiences and insight to jewelry.
My first advice to the men, jewelry isn't always about the expensive diamonds and pearls. It's really all about the beauty of it and how it makes her feel. You can easily make her feel adored with an inexpensive piece of jewelry (what we like to refer as "affordable luxury.") You shouldn't have to take a loan out or skip golf this week to get her a beautiful gift.
And ladies, be patient with the men, its takes enough courage and patience to even look at jewelry and no subtle hints. If you like a certain type of earring, tell him. He probably won't know the different between a stud, dangle, or hoop.
Until next time..
JC
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